Official Hydration Supplier
of the United States
Department of Defense

In the service of better hydration

When we say HOIST is Warfighter-tested and battlefield approved, it’s not hyped-up marketing. HOIST is an electrolyte hydration beverage approved for use by the U.S. Military. When you drink HOIST, you’re drinking the same formula that helps keep America’s Troops hydrated so they can get the job done.

HOIST is also integrated into Operational Rations. That means it's approved for keeping Service Members hydrated during training and in deployed areas, but there's more to it. Since it's Operational Rations-approved, HOIST can also be used in U.S. Military humanitarian missions, where it can help replenish and rehydrate victims of natural disasters and international conflict.

A global presence

Today's Students. Tomorrow's Officers.

"I've recently put your product through some 'test and see' on my own time, ranging from heavy lifting sessions to distance running, to rucking equally far distances....all in 110°+ heat conditions. That being said, it stands up to everything I've thrown at it."

A. Pruitt, USAF

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Giving back

HOIST is committed to providing our best to the American Military. Part of that commitment includes partnering with foundations and programs that support current and retired Servicemembers. 

Team RWB

The mission of Team Red, White & Blue (Team RWB) is to enrich the lives of America’s Veterans by connecting them to their community through physical and social activity.

Team RWB

Forging Forward

Led by Veteran Bobby Henline, Forging Forward focuses on support for Veterans, First Responders and their families. Forging Forward's ultimate goal is the elimination of suicide among our Veterans and First Responders.

Forging Forward

Heroes Sports

Heroes Sports wants to be an example for others going through issues transitioning from the combat zone to civilian life and show ways that would assist in their transition.

Heroes Sports

Disabled American Veterans

DAV's mission statement: Empowering veterans to lead high-quality lives with respect and dignity.


Task Force Dagger

Task Force Dagger Special Operations Foundation provides assistance to wounded, ill, or injured US Special Operations Command(USSOCOM) members and their families.


Project Echelon

Project Echelon helps educate, equip, and empower Veterans and their communities through physical activity and self discovery. 

Project Echelon
service members and HOIST